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Beauty Products

Brand Product Photography

Growing from entrepreneurship to an enterprise-level business requires building a strong business identity. While grabbing a target audience’s attention is already a task of its own, retaining that attention has to involve even more strategic thinking. Aligning the content with a brand’s identity throughout all digital platforms helps build a strong , lasting reputation of a company and increases the chance of  success long-term. 

 

Strong business identity involves many factors, some of which include online marketing campaigns, quality of  brand product photography, cohesiveness of a company’s message throughout written and visual content etc. I craft my professional branding photography services to serve and support a company’s vision and best represent its values through the usage of brand colors, correct props and appropriate lighting techniques.  The key motive of all branding photography is not just capturing viewers' interest with the goal of eventually converting them into buyers, but retaining the clientele overtime while building a long-lasting, engaged community of buyers.

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Key Elements of my Brand Photography Services 

1. Highlight Key Characteristics

When creating impactful visuals, I pay attention to key characteristics of a product. Depending on a client’s request, I will emphasize a certain feature in photos, allowing visuals to support the differentiation factor or a product.

 

2. Elevate Brand’s Identity 

By choosing product-specific props, on-brand backdrops and lighting techniques, I ensure that all visuals serve as a part of a company's message and fit into an overall branding strategy. Cohesive visual content emphasizes a brand's unique personality in a highly saturated market environment. 

 

3. Produce High Quality Photos

One of the most important components of successfully performing visual content is its quality. I ensure that each one of my clients receives high-quality photos that satisfy the brand's needs. Depending on required characteristics of a project, produced photos could be used for digital or print media, various forms of advertising, or social media posting. In addition, my brand images can help a website rank higher in search results.

Why is brand product photography important?

1. Create Cohesive Brand Experience

Brand product photography is easier yet to communicate with your potential clients through images. I produce product visuals that reflect your brand's personality and are cohesive in look and style.

2. Communicate Brand’s Story

In the digital era in order to withstand the competition, any brand must have a compelling story that is genuine and engaging. Relevant visual content helps customers connect with the brand and its values.

3. Grow Community

High-quality brand photography gets more engagement on social media platforms. Investing in such content is a huge help in gaining followers on social media channels and, eventually, converting them into genuine buyers.

Brand Product Photography Process

I follow a specific brand product photography process to deliver the project on time. Let me walk through it step-by-step:

 

Step 1: Discussing the project objectives.

Once you reach out to me, we'll discuss your content needs and I'll work on filling out the creative brief that is going to help me understand the specifics of the project.

Step 2: Shipping.

Items can either be shipped or dropped off at my studio in Brooklyn, NY.

Step 3: Execution.

Once I receive the items, I'll photograph the items based on the creative brief we've discussed. Turnaround time depends on the volume. Generally, it takes about two weeks to receive a final product.

Step 4: Project delivery.

Once the project is completed, you'll receive a gallery link with final images.

Why Choose me?

Considering the growing commercial photography demands, especially for branding and advertisement purposes, here are the versatile services I deliver to my clients:-

 

Currently, I am operating from my studio in Brooklyn, New York, but you can reach out to me from anywhere in the world to discuss your project and to get a quote and an estimated turnaround time. Make your first move. I will handle the rest!

Frequently Asked Questions

  • What type of services do you offer?
    At Elena Vels Studio, we offer a wide range of services to meet your content needs. These include: Commercial Photography Services E-commerce Photography Services Product Videography Services Ghost Mannequin Photography Fashion Flat-lay Photography Our experienced team is dedicated to providing high-quality images and videos that effectively showcase your products and enhance your brand's visual identity. Whether you need professional product shots, captivating videos, or creative fashion photography, we have the expertise and resources to bring your vision to life. Feel free to reach out to us for more information or to discuss your specific photography requirements.
  • Which locations do you provide photography services for?
    Our photography studio, located in East Williamsburg, Brooklyn NY, is accessible to clients from anywhere in the world. You can easily send your products to us for photo shoots or arrange a drop-off at our studio. No matter where you're located, we're here to help capture the best images for your brand. Contact us via email at info@elenavels.com to learn more about our commercial photography services.
  • What Is the difference between Commercial and E-commerce Product Photography?
    E-commerce photography is tailored for online sales platforms and prioritizes clear and accurate product presentation, often seen in white background photography, to aid purchasing decisions. Conversely, commercial product photography encompasses a wider range, incorporating creative elements like storytelling, mood creation, and brand representation. It supports diverse marketing objectives beyond e-commerce, spanning print media, advertising campaigns, social media engagement, and overall brand identity development. Its goal is to craft visually captivating images that connect with the target audience and bolster a unified marketing strategy across multiple channels.
  • What are your rates?
    At Elena Vels Studio, we believe in providing personalized service tailored to each unique creative project. Therefore, we offer custom quotes based on the specific requirements of your photography needs. Our rates for e-commerce photography may vary depending on factors such as the volume of products to be photographed. To get a detailed quote for your project, please reach out to us directly with your project details, and we'll be happy to provide you with a comprehensive estimate.
  • What is the turnaround time for your commercial product photography services?
    The turnaround time is assessed individually for each project, considering factors like volume, complexity, and editing needs. For a standard white backdrop photography project with medium volume, the typical turnaround time is 7 business days.
  • What is your Revision Policy?
    At Elena Vels Studio, we strive to deliver results that not only meet but exceed our clients' expectations. That's why we provide a round of edits during the post-production phase after delivering the assets and receiving your feedback. Your satisfaction is our top priority, and we are dedicated to ensuring that the final images precisely reflect your vision.
  • Do you offer Product Videography as well?
    At Elena Vels Studio, we offer comprehensive product videography services. Our team is equipped to capture your products in motion, providing dynamic and engaging visual content to enhance your brand's online presence and marketing efforts. Whether you need product demos, promotional videos, or any other type of product video, we have the expertise and tools to bring your vision to life. Feel free to contact us for more information or to discuss your specific videography needs.
  • Do you charge per photo or per product?
    At Elena Vels Studio, our pricing structure varies based on the type of photography service you require. For ghost mannequin and e-commerce photography, we typically charge per photo. This ensures a transparent and straightforward pricing model for these types of projects. For creative commercial product photography, we generally charge per project. This approach allows us to consider the specific requirements, complexity, and creative elements involved in your project to provide you with a customized quote that accurately reflects the scope of work.
  • In what format are my photos delivered?
    We deliver images in JPEG format in an online gallery along with a download PIN. The gallery provides options for downloading high-resolution and web-sized images. We recommend downloading both versions of the gallery to streamline your workflow and avoid the need for resizing the images for different usage purposes.
  • Do you ship my products back when you’re done?
    The client has the option to either collect their products from our studio in Brooklyn, NY or arrange for a courier to pick them up on their behalf. If shipping is preferred, we can return the products to the client for a minimum fee of $50, which may vary based on the volume of items, provided that shipping costs are covered by the client.
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