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Growing from entrepreneurship to an enterprise-level business requires building a strong business identity. While grabbing a target audience’s attention is already a task of its own, retaining that attention has to involve even more strategic thinking. Aligning the content with a brand’s identity throughout all digital platforms helps build a strong , lasting reputation of a company and increases the chance of success long-term.
Strong business identity involves many factors, some of which include online marketing campaigns, quality of brand product photography, cohesiveness of a company’s message throughout written and visual content etc. I craft my professional branding photography services to serve and support a company’s vision and best represent its values through the usage of brand colors, correct props and appropriate lighting techniques. The key motive of all branding photography is not just capturing viewers' interest with the goal of eventually converting them into buyers, but retaining the clientele overtime while building a long-lasting, engaged community of buyers.
Key Elements of my Brand Photography Services
1. Highlight Key Characteristics
When creating impactful visuals, I pay attention to key characteristics of a product. Depending on a client’s request, I will emphasize a certain feature in photos, allowing visuals to support the differentiation factor or a product.
2. Elevate Brand’s Identity
By choosing product-specific props, on-brand backdrops and lighting techniques, I ensure that all visuals serve as a part of a company's message and fit into an overall branding strategy. Cohesive visual content emphasizes a brand's unique personality in a highly saturated market environment.
3. Produce High Quality Photos
One of the most important components of successfully performing visual content is its quality. I ensure that each one of my clients receives high-quality photos that satisfy the brand's needs. Depending on required characteristics of a project, produced photos could be used for digital or print media, various forms of advertising, or social media posting. In addition, my brand images can help a website rank higher in search results.
Why is brand product photography important?
1. Create Cohesive Brand Experience
Brand product photography is easier yet to communicate with your potential clients through images. I produce product visuals that reflect your brand's personality and are cohesive in look and style.
2. Communicate Brand’s Story
In the digital era in order to withstand the competition, any brand must have a compelling story that is genuine and engaging. Relevant visual content helps customers connect with the brand and its values.
3. Grow Community
High-quality brand photography gets more engagement on social media platforms. Investing in such content is a huge help in gaining followers on social media channels and, eventually, converting them into genuine buyers.
Brand Product Photography Process
I follow a specific brand product photography process to deliver the project on time. Let me walk through it step-by-step:
Step 1: Discussing the project objectives.
Once you reach out to me, we'll discuss your content needs and I'll work on filling out the creative brief that is going to help me understand the specifics of the project.
Step 2: Shipping.
Items can either be shipped or dropped off at my studio in Brooklyn, NY.
Step 3: Execution.
Once I receive the items, I'll photograph the items based on the creative brief we've discussed. Turnaround time depends on the volume. Generally, it takes about two weeks to receive a final product.
Step 4: Project delivery.
Once the project is completed, you'll receive a gallery link with final images.
Why Choose me?
Considering the growing commercial photography demands, especially for branding and advertisement purposes, here are the versatile services I deliver to my clients:-
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Brand Photography
Currently, I am operating from my studio in Brooklyn, New York, but you can reach out to me from anywhere in the world to discuss your project and to get a quote and an estimated turnaround time. Make your first move. I will handle the rest!
