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Ghost Mannequin Fashion Photography 

Ghost mannequin photography has become a popular product photography category that allows businesses to display their garments in an accurate fitting and style. In a highly competitive market, businesses are constantly striving to enrich their product offerings and engage customers more effectively. Ghost mannequins have become an essential tool in clothing photography by allowing to remove distractions such as props or models, thereby emphasizing the features of the clothing.


Proficient in photography expertise, we know how to capture and display products from different angles to achieve the best result. Ghost mannequin product photography goes beyond capturing high-resolution images; it involves creatively styling the products to showcase garments in a neat, wrinkle-free, and well-assembled form. I am committed to delivering the highest quality product images to meet your needs.

Ghost Mannequin Photography at Elena Vels Studio 

Key Features of Ghost Mannequin Photography

Complex shooting process 

Ghost mannequin photography, also known as invisible or hollow man photography, is a specialized process used in the fashion industry to create a seamless and three-dimensional appearance for clothing items. The process involves photographing a garment on a mannequin, capturing both the outer and inner layers separately.

Display of entire product

The meticulous execution of ghost mannequin photography not only enhances transparency for customers by revealing every aspect of the product and showcasing its precise fit but also elevates the overall visual appeal of the apparel, providing a seamless and professional presentation that captivates your audience.

Post-production process

Ghost mannequin product photography is a technique that creates the illusion of a "ghost" wearing an attire. This impression is achieved through the post-production editing process, where the mannequin is removed from the picture, leaving the garment in a 3D pictorial that offers an impressive product feel to viewers. We use our expertise to ensure that your garments are presented in the best possible way through ghost mannequin product photography.

The fashion industry places significant importance on this approach, as it offers customers an enhanced view of the product. Successful garment sales require a distinctive impression presented with exclusivity, thereby elevating the overall appeal of your online store.

Flat Lay Vs. Ghost Mannequin

One major difference between Flat Lay and Ghost Mannequin photography is that various garments and products are better suited to different styles of photography. Taking into account factors such as the nature of the products and our clients' budget, we can provide expert recommendations on the best approach to showcase their products in a way that is both visually appealing and effective in driving sales. Our consideration of budget ensures that the chosen photography style aligns with our clients' financial parameters while delivering high-quality results.

  • The key distinction between flat lay and ghost mannequin photography lies in the creation of volume and three-dimensional visuals, a unique feature achievable in the latter but not in flat lay.

  • Ghost mannequin photography may not be suitable for grouping or displaying collections of products, while flat lay photography excels in easily adapting to showcase various items together.

  • Capturing the elegance of long dresses and coats can be challenging in flat lay photography, making ghost mannequin photography an excellent choice for effectively showcasing such garments.


We specialize in diverse forms of product photography to meet the unique needs of our clients. By understanding their specific requirements, we work diligently to achieve the desired outcomes. Our areas of expertise include:


While our photography studio is based in East Williamsburg, Brooklyn, NY, our services extend beyond this location. Clients from other areas can conveniently ship their products to us, ensuring that their photography needs are professionally fulfilled. For more information, feel free to contact us at

Frequently Asked Questions

  • What type of services do you offer?
    At Elena Vels Studio, we offer a wide range of services to meet your content needs. These include: Commercial Photography Services E-commerce Photography Services Product Videography Services Ghost Mannequin Photography Fashion Flat-lay Photography Our experienced team is dedicated to providing high-quality images and videos that effectively showcase your products and enhance your brand's visual identity. Whether you need professional product shots, captivating videos, or creative fashion photography, we have the expertise and resources to bring your vision to life. Feel free to reach out to us for more information or to discuss your specific photography requirements.
  • Which locations do you provide photography services for?
    Our photography studio, located in East Williamsburg, Brooklyn NY, is accessible to clients from anywhere in the world. You can easily send your products to us for photo shoots or arrange a drop-off at our studio. No matter where you're located, we're here to help capture the best images for your brand. Contact us via email at to learn more about our commercial photography services.
  • What Is the difference between Commercial and E-commerce Product Photography?
    E-commerce photography is tailored for online sales platforms and prioritizes clear and accurate product presentation, often seen in white background photography, to aid purchasing decisions. Conversely, commercial product photography encompasses a wider range, incorporating creative elements like storytelling, mood creation, and brand representation. It supports diverse marketing objectives beyond e-commerce, spanning print media, advertising campaigns, social media engagement, and overall brand identity development. Its goal is to craft visually captivating images that connect with the target audience and bolster a unified marketing strategy across multiple channels.
  • What are your rates?
    At Elena Vels Studio, we believe in providing personalized service tailored to each unique creative project. Therefore, we offer custom quotes based on the specific requirements of your photography needs. Our rates for e-commerce photography may vary depending on factors such as the volume of products to be photographed. To get a detailed quote for your project, please reach out to us directly with your project details, and we'll be happy to provide you with a comprehensive estimate.
  • What is the turnaround time for your commercial product photography services?
    The turnaround time is assessed individually for each project, considering factors like volume, complexity, and editing needs. For a standard white backdrop photography project with medium volume, the typical turnaround time is 7 business days.
  • What is your Revision Policy?
    At Elena Vels Studio, we strive to deliver results that not only meet but exceed our clients' expectations. That's why we provide a round of edits during the post-production phase after delivering the assets and receiving your feedback. Your satisfaction is our top priority, and we are dedicated to ensuring that the final images precisely reflect your vision.
  • Do you offer Product Videography as well?
    At Elena Vels Studio, we offer comprehensive product videography services. Our team is equipped to capture your products in motion, providing dynamic and engaging visual content to enhance your brand's online presence and marketing efforts. Whether you need product demos, promotional videos, or any other type of product video, we have the expertise and tools to bring your vision to life. Feel free to contact us for more information or to discuss your specific videography needs.
  • Do you charge per photo or per product?
    At Elena Vels Studio, our pricing structure varies based on the type of photography service you require. For ghost mannequin and e-commerce photography, we typically charge per photo. This ensures a transparent and straightforward pricing model for these types of projects. For creative commercial product photography, we generally charge per project. This approach allows us to consider the specific requirements, complexity, and creative elements involved in your project to provide you with a customized quote that accurately reflects the scope of work.
  • In what format are my photos delivered?
    We deliver images in JPEG format in an online gallery along with a download PIN. The gallery provides options for downloading high-resolution and web-sized images. We recommend downloading both versions of the gallery to streamline your workflow and avoid the need for resizing the images for different usage purposes.
  • Do you ship my products back when you’re done?
    The client has the option to either collect their products from our studio in Brooklyn, NY or arrange for a courier to pick them up on their behalf. If shipping is preferred, we can return the products to the client for a minimum fee of $50, which may vary based on the volume of items, provided that shipping costs are covered by the client.
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