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BY Elena Vels

Commercial Product Photographer in New York City

As the marketplace is shifting from physical to virtual, the online presence of a product and the quality of such presence becomes vital for a company’s success. The quality of images dictates the sales. This is why choosing the right product photographer is one of the most critical strategic decisions that have to be made before implementing a marketing plan. I help businesses highlight their product’s features in a skillful and creative way making it easier to drive sales. 


Quality aesthetics are essential for any company as they are the business card of a brand's success. Emphasizing a product's best features in a photo is one of the key elements in conveying a brand's message to a client. My mission as a creative commercial photographer is to make your product shine while staying true to its ethos all along the way.


I am a creative commercial photographer with a degree in Advertising and Public Relations, my expertise isn’t limited to being able to showcase the product in an appealing way, I base my creative decisions on analyzing the market and deciding what’s going to work best for each client. I strive to make your product’s virtual showcase more attractive than competitors. Meet the commercial photographer in NYC and get to know how things can change for your business with just a camera click!


Product Photography Process

1. Discussing the project objectives

Once you reach out to me, we'll discuss your content needs and I'll work on filling out the creative brief that is going to help me understand the specifics of the project.

2. Shipping

Items can either be shipped or dropped off at my studio in Brooklyn, NY.

3. Execution

Once I receive the items, I'll photograph the items based on the creative brief we've discussed. Turnaround time depends on the volume. Generally, it takes about two weeks to receive a final product.

4. Project deliverables

Once the project is completed, you'll receive a gallery link with final images.

Why Choose Elena Vels

Of countless product photographers available in New York City, why choose Elena Vels? This must be among the first questions that come to every visitor's mind. Remember, you are looking for a commercial photographer in NYC, not any random photographer with a DSLR. Your brand needs the best exposure, and I know how to make it work. Listing some solid, convincing reasons below to make you believe why Elena Vels product photography studio is your best business companion.

Tailored Solutions to Every Client

Every product has a unique customer base, and emphasizing their expectations through graphical representation is my specialty. I closely examine the brand identity of every company I work with, ensuring that the content aligns with it. Moreover, I work on creative briefs for each client. Before starting a commercial product photography session, I engage with the client and their product to determine what potential customers want to see at first glance. Each captured frame narrates a unique story. Let’s find out what's yours!

Custom Rates

When I talk about tailored eCommerce product photography solutions, it also involves the affordability factor. I understand that every emerging brand has different budget priorities, and you have to do a lot of things within a limited budget. Based on your spending potential, I can customize the most feasible quotes. 


Are you concerned about where your money is being used? Make yourself feel relaxed and tension-free because I believe in maintaining the utmost transparency. The final quotations you get will include the entire cost of your project. There are no hidden charges.

Fast Turnaround Time

Nothing is more important than the responsibility of delivering a project within the promised deadline. I am a professional photographer in NYC who believes in following a seamless process. You drop off or ship the product, I will conduct a photo shoot, and the finalized images will be sent to you in the minimum possible time frame. This is how my product photography services are delivered. 


My offline business was running normally but I never knew things could be much better through the online sales channels. Product showcasing was the biggest challenge for me because it was not a part of my daily business routine. I came across Elena Vels's website while randomly searching online. It was a blind shot but things worked perfectly. Going to give them 1 more project soon.


My cosmetics business almost collapsed during the second Covid wave and things went worse afterward. With all remaining strength, I tried my last attempt to bounce back to the market. I can say, Elena Vels revived me. The quality she delivered in product photographs and videos reflected in my sale within 2 months. Thanks for bringing my business back on track.


I had such a great experience with Elena, she is not just a professional photographer, but also has an expert opinion on what’s going to work best from a marketing perspective. She made me realize that the quality of graphical representation is as important as other digital marketing aspects.


When I dared to put all my investments in an online jewelry store, Elena Vels studio supported me genuinely for brand exposure. Her commercial photography skills are really impressive and result-oriented.


Stunning product images on commercial Instagram pages always amazed me and we wanted the same for our beauty brand. A friend suggested Elena Vels on the basis of his personal experience. I saw some samples on his website and decided the same for ours. Just got the finalized content yesterday. It's so perfect! Recommended to every startup.




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